What is memory for us today? How do we think of it, how do we use it? The choice of memory as the key theme of the 2010 Fair stems from the realisation of a paradox: right at the time when, thanks to new technologies, we have endless databanks to hand, so vast that they challenge our own imagination and management abilities, we have realised that our relationship with the past has become distracted, intermittent, almost annoying.

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Paul Auster, Carlos Fuentes, Amos Oz. Three undisputed masters of world culture are the finalists of the International Book Fair Prize, a recognition for authors who have been able to make literature an essential instrument of knowledge. Their names have been selected by the advisory board of the Fondazione per il Libro, aided by illustrious university professors specialised in different cultural areas such as the English language specialist Paolo Bertinetti, the German expert Luigi Forte, and the comparative linguist and Italianist Giorgio Ficara.

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Now in its ninth edition, the IBF - International Book Forum, scheduled from Thursday 13 to Saturday 15 May at the Lingotto Fiere Conference Centre: the business area of the International Book Fair dedicated to the trade in publishing and audiovisual rights for translation and adaptation.

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